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Lauren Benedict, an experienced digital media specialist that has led successful campaign efforts for Gallaudet University will share her tips and tricks in having a successful branding and marketing targeting specific audiences through social media platforms.

Sean Markel, a long-time activist involved with the Deaf Grassroots Movement will talk about communicating important information and news impacting Deaf and hard of hearing people across the country using ASL in social media platforms. Sean has created and posted videos in ASL that have gone viral.

Lisi is asking mainstream journalists at the Online News Association and elsewhere the question, “How can we push for accurate portrayals of Deaf and hard of hearing people?” and gathering answers. She will share their answers and explain the technical aspects of how to accomplish the suggestions, if applicable.

Leah Katz-Hernandez will share insights she gained by working with some of today's most dynamic, media-focused leaders; the President of the United States Barack Obama, First Lady Michelle Obama, and the President of Gallaudet University, Bobbi Cordano.

This presentation will discuss how Deaf media professionals - including news producers and Deaf federal employees involved in communications and outreach at agencies – can increase “government literacy” in the Deaf community so Deaf people can better understand how government works and participate more effectively in the democratic process, as voters and as advocates for Deaf interests.

In this presentation by director Chase Burton, the audience will learn the strategies that went into creating the film, MATHER. Learn creative approaches to developing the hero’s journey, and how to make films more meaningful.

In this presentation, MJ Kielbus will talk about how to create connections and work for different types of businesses and non-profit organizations as a contractor. MJ will share her professional experiences and perspective.

Diversity and inclusion are hot keywords today. Elvia Guillermo will discuss how minorities typically navigate media and review lessons learned by major corporations who initially failed to attract target demographics, then succeeded.

Creating accessible videos isn’t simple - it takes a know-how and a bag full of tips and tricks. Rikki Poynter will be sharing a few of her favorite tricks and biggest lessons learned in her journey as a lifestyle vlogger.

Jonathan McMillan's presentation will summarize McLuhan's work on New Media and help the audience understand how we, as a Deaf community, can utilize the “Global Village” mindset to effectively achieve impact on social media platforms.